UTMGuard Blog
Step-by-step guides to diagnose and fix common UTM tracking issues.
UTM parameters showing truncated or corrupted values in GA4? Special characters, encoding errors, and platform modifications break parameter integrity.
Your UTM parameters work in the URL builder but disappear in GA4. Here's the #1 reason why and how to fix it in 5 minutes.
Your UTMs work everywhere except after anchor links. The hash symbol is silently killing your campaign tracking. Here's the 2-minute fix.
Plus sign in UTM parameters sometimes shows as space, sometimes as +. Learn why browsers handle + inconsistently and how to fix it.
Forgot the ? before UTM parameters? GA4 sees them as part of the URL path, not tracking data. Here's the instant fix.
URL has same UTM parameter twice? Learn how to identify, remove, and prevent duplicate parameters. Includes JavaScript cleanup script.
Two ?? breaking your URL? Quick fix to restore parameter parsing and GA4 tracking. Replace second ? with & instantly.
UTM parameters showing corrupted characters? Step-by-step guide to identify and fix URL encoding errors: spaces, special characters, double-encoding.
Quick fix guide: Replace non-standard utm_medium values with GA4-recognized alternatives to restore channel attribution.
Found utm_medium=organic in your links? Here's the 15-minute fix to stop corrupting your GA4 attribution and restore accurate organic traffic data.
Quick fix for UTM parameters in URL path. Convert path-based to query-based format and restore GA4 tracking in 5 minutes.
Emergency fix for paid traffic arriving without utm_campaign parameters. Restore campaign-level tracking immediately across all ad platforms.
Step-by-step guide to find and fix uppercase UTM parameters causing data fragmentation in GA4. Clean up Google, Facebook, spring_sale variations.
Your UTMs are in the wrong order. Here's the instant fix that restores campaign tracking in Google Analytics 4.
Microsoft Ads showing as organic search? Add UTM parameters so GA4 can properly track your Bing campaigns and calculate ROI.
& breaking your UTM parameter? Learn exactly how to find, encode, and test ampersands in campaign URLs. Complete fix in under 2 minutes.
+ in UTM causing inconsistent tracking? Quick fix guide to encode plus signs correctly or use alternatives for reliable campaign data.
Step-by-step guide to remove multiple platform IDs from URLs and fix GA4 attribution conflicts causing inflated session counts.
Quick fix for missing ? before UTM parameters. Restore GA4 campaign tracking instantly with one character.
Step-by-step guide to shorten UTM parameters that exceed 100 characters. Learn abbreviation strategies, restructuring tips, and validation methods.