Add Required UTM Parameters to LinkedIn Ads (Step-by-Step)
LinkedIn Ads showing as referral? Add UTM parameters so GA4 can properly track your B2B campaigns.
Step-by-step guides to diagnose and fix common UTM tracking issues.
LinkedIn Ads showing as referral? Add UTM parameters so GA4 can properly track your B2B campaigns.
Quick emergency fix for internal UTM parameters destroying your campaign attribution. Restore accurate tracking immediately with this step-by-step guide.
Google's auto-tagging handles tracking automatically. Manual UTMs are optional for Google Ads.
Google's gbraid parameter handles Safari/iOS tracking automatically. Manual UTMs are optional for Google Ads.
UTM links work in preview but break after sending? Email clients modify URLs. Learn how click tracking, encoding, and line breaks corrupt UTM parameters.
Same UTM parameter appears twice in URL? GA4 behavior is unpredictable. Learn which value gets tracked and how to fix duplicate parameters instantly.
Two ?? in your URL breaks parameter parsing. GA4 gets corrupted campaign data. Here's why it happens and the instant fix.
Manually tagging traffic with utm_medium=organic destroys the distinction between paid and organic channels, making ROI analysis impossible. Here's how to fix it.
Using utm_source=newsletter_january_2024 creates dozens of source entries instead of one. Here's why this fragments your data.
& in UTM campaign name truncating all parameters after it? Encode ampersand as %26 to preserve full campaign tracking in GA4.