analytics
Why ChatGPT Traffic Shows as Direct in GA4 (And How to Fix It)
You're getting cited in ChatGPT responses but GA4 shows nothing. Here's why ChatGPT traffic appears as Direct and the exact filter to track it properly.
•7 min read
Analytics
Articles about analytics.
analytics
Claude AI Traffic: The High-Engagement Source You're Missing in GA4
Claude sends less traffic than ChatGPT, but users stay 16 minutes per session. Here's how to track this high-value AI source in Google Analytics 4.
•7 min read
analytics
Finding Google Gemini Traffic in Your GA4 Reports
Gemini traffic is buried under google.com referrals in GA4. Here's how to separate Gemini AI citations from regular Google traffic in your analytics.
•6 min read
analytics
How to Track Perplexity Referrals in GA4 (Google Analytics 4)
Perplexity AI is replacing Google for research queries. Here's how to track Perplexity citations and understand this growing traffic source in GA4.
•6 min read
analytics
Track All AI Chatbot Traffic in GA4 with One Filter (Complete Guide)
Stop creating separate filters for every AI platform. One regex pattern tracks ChatGPT, Gemini, Perplexity, Claude, and 7 other AI chatbots in Google Analytics 4.
•8 min read